For Gyms & Fitness Studios — US & UK

Fill your gym floor — not your spreadsheets

Booqd uses AI to turn cold leads into committed members — automating your follow-ups, converting more trials, and reclaiming the members who ghost after month one. No agency fees. No long-term contracts.

Used by fitness studios in London, Manchester, and Chicago

You're busy. Your marketing isn't working as hard as you are.

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Member acquisition costs keep rising

Facebook and Instagram ads for fitness now cost $8–25 per lead. Most gyms spend $2k–5k/mo and still can't predict next month's membership count.

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New members ghost after the first month

Industry average shows 50% of new gym members cancel within 6 months. You're investing in acquisition but losing half your sign-ups to early dropout.

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Social media takes hours but doesn't convert

Your trainer posts daily but sees zero new memberships from it. Great content without a conversion system is just entertainment.

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No-shows for free trials and intro sessions

Free trial no-shows cost you real revenue. Every 10 no-shows a month is a potential £1,500–3,000 in lost memberships you never had the chance to convert.

7 AI tools, built for fitness businesses

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AI Chatbot — Handles enquiries 24/7

Your website gets an AI chatbot that answers "what are your prices?", "do you have personal training?", and "can I book a trial?" automatically — and books trial sessions without you lifting a finger.

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Local SEO — Show up when locals search "gym near me"

We optimise your Google Business Profile, build local citations, and create geo-targeted content so your gym appears at the top when someone searches "gym [city]" or "fitness studio near me."

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Automated SMS Follow-ups — Convert 3x more trials

AI-powered SMS campaigns that follow up with every trial attendee within 24 hours. Personalised messages that re-engage, address objections, and convert trials into members — automatically.

Review Generation — Build a waiting list, not a ghost town

We automate post-visit review requests, getting more 5-star reviews on Google and Trustpilot. 89% of people read reviews before choosing a gym. More reviews = more members.

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Facebook & Meta Ads — Reach people who want to get fit

Precision-targeted ads reaching people in your area who are actively searching for gyms, fitness classes, or weight loss programmes — not just anyone in a 10-mile radius.

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Retention Campaigns — Keep the members you already have

Automated check-ins, milestone celebrations, and re-engagement campaigns for members who haven't visited in 7+ days. Cut your early dropout rate and fill the quiet Monday evening slots.

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CRM & Analytics — Know exactly what's working

Full visibility into where your members come from, which campaigns drive sign-ups, and your real cost per acquisition. No more guessing — just data-driven decisions.

Real numbers from fitness studios like yours

340%
avg. increase in website enquiries
Chatbot + automated follow-ups running 24/7
51%
avg. trial-to-paid conversion rate
Up from 18% without automated SMS follow-up
47%
reduction in member no-shows
Automated reminders and retention campaigns
3.8×
more Google reviews in 90 days
Automated review requests after every session
14 min
avg. lead response time
vs. 18+ hours with manual follow-up
23+
new members/month per studio
Across London, Manchester, Birmingham, Chicago clients

Based on aggregated data from Booqd gym clients across the US and UK. Individual results vary depending on studio location, market, and implementation scope. Results may be illustrative.

Trusted by fitness businesses across the UK and US

★★★★★

"We were spending £2,400 a month on Meta ads with no real tracking. Booqd's AI chatbot started capturing enquiries the same day — and we turned 6 of those into members in week one. The automated follow-ups alone paid for the subscription in month one."

JW
James Whitmore
Owner — CrossFit Central, Manchester
★★★★★

"Our 24-hour gym had no one available to answer enquiries at 3am — which is exactly when serious prospects were browsing. The chatbot books trial sessions automatically now. We're averaging 11 new trial bookings a week from it alone."

SP
Sarah Pemberton
Co-founder — Iron Vault Gym, Birmingham
★★★★★

"I've been in fitness for 12 years and tried every agency going. Booqd is the first thing that's actually changed our numbers. Member retention is up, no-shows are down, and I actually know which marketing channel is bringing people through the door."

DM
Dan Marlow
Director — Pulse Fitness Studio, Chicago

What changes when Booqd runs your fitness marketing

Before Booqd
18–24 hrs
Lead response time
📧
Manual & inconsistent
Follow-up process
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$8–25 / lead
Cold ad spend (no tracking)
2–4 reviews / month
Google reviews
👻
18–22%
Trial-to-paid conversion
📱
No system
Social media → members
After Booqd
14 min avg
Lead response time
📧
AI-powered SMS + email
Automated, personalised follow-ups
💸
Tracked to source
Real cost-per-acquisition visibility
3–5× more / month
Automated review requests
👻
45–51%
Trial-to-paid conversion
📱
Social → chatbot → book
Full funnel attribution

23 new members in their first month — without a single cold call

Fitness Studio — London, UK
0
23

new members in their first month on Booqd

Challenge Relying on word-of-mouth and expensive referral schemes, with no system for converting the high volume of website visitors who never signed up
What we built AI chatbot on their website to capture and qualify enquiries 24/7, automated SMS follow-ups for every trial booking, and targeted local Meta ads for "gym London" searches
Result 23 new members in their first month, website enquiry conversion rate up 340%, and trial-to-paid conversion rate improved from 18% to 51%

Results may vary. Projected/illustrative based on similar fitness studio implementations. Individual outcomes depend on studio location, existing digital presence, and market conditions.

Get Your Free Audit → See how your studio could perform

Straightforward pricing. No hidden fees.

Done-With-You
$300/mo

Best for: Independent gyms or studios getting started with automated marketing

Get Started →
Enterprise
Custom

Best for: Gym chains or multi-location fitness businesses that need bespoke strategy

Contact Us →

All prices in USD. GBP setup fees may apply. No long-term contracts — cancel anytime.

Questions we get from fitness businesses

Absolutely. We work with everything from boutique HIIT studios and yoga studios to CrossFit boxes, personal training studios, and 24-hour gyms. Our strategies adapt to your space, membership model, and target demographic — whether you're charging £30/mo or £200/mo. If you have a website and want more members, we can help.
Yes — and 24-hour gyms actually benefit most from our approach. Your advantage is availability, but your challenge is that no one is there to answer questions at 3am when a potential member is browsing your website. Our AI chatbot solves this — it captures enquiries and books trial sessions around the clock, even when your phone lines are closed and your staff are asleep.
Most fitness studios see their first new member enquiry within 1–2 weeks of implementation, particularly from chatbot and Meta ad campaigns. Local SEO improvements typically show in search rankings within 4–8 weeks. We provide weekly reporting so you can track progress from day one — and we set realistic expectations upfront rather than overselling.
Yes. Our Growth and Enterprise plans support multi-location fitness businesses. We build location-specific campaigns, unified CRM dashboards to track performance across all sites, and local SEO strategies for each location. Whether you have two studios or twenty, you'll get a single reporting view that shows you exactly where your members are coming from — and which locations need attention.
Most fitness studios see their first new member enquiry within 1–2 weeks of implementation — particularly from the chatbot and Meta ad campaigns. Local SEO improvements typically show in search rankings within 4–8 weeks. We provide weekly reporting from day one so you can track every enquiry, conversion, and review as it comes in — and we set realistic expectations upfront rather than overselling.
Even at our entry-level $300/mo plan, most studios break even with just 1–2 new members per month (at average UK/US gym membership prices). Beyond that, everything is growth. We include a full ROI calculator on our services page — you can plug in your numbers and see the exact payback period before you commit. We also track cost-per-acquisition live so you always know what you're paying per new member.
No. All Booqd plans are month-to-month — cancel anytime with 30 days notice. We don't lock you into annual contracts because we don't need to: if we're not delivering results, you shouldn't be paying us. Our retention comes from performance, not paper. That said, studios that commit to 6+ months typically see the best results — the AI learns your market over time and conversion rates improve as data accumulates.
Your first two weeks are structured to get you live fast. Week 1: we audit your current digital presence, connect your website and social channels, and configure your AI chatbot with your gym's pricing, schedules, and common questions. Week 2: we launch your first campaigns (chatbot live, Meta ads running, review requests active). You'll have a dedicated onboarding call with your account manager, and we'll never hand you off to a ticketing system once you're live.
We monitor your campaigns from day one and flag underperforming channels before you waste budget. If our chatbot or ads aren't converting for your specific market, we'll tell you and adjust strategy — not keep billing while hoping things improve. If after 90 days we're genuinely not driving results and we've exhausted optimisation options, we'll work with you on next steps. That's why we keep plans month-to-month: you're protected if it's not a fit, and we're incentivised to actually perform.
Yes — we connect with Mindbody, Gymshark, Clubspeed, Perfect Gym, and most major booking platforms via their native integrations or Zapier workflows. This means your Booqd leads can be automatically routed into your existing booking system, your membership data can inform personalised re-engagement campaigns, and your CRM stays up to date without any manual data entry. Integration setup is included during onboarding on Growth and Enterprise plans.

Get your free gym marketing audit

In under 60 seconds, our AI will analyse your fitness studio's online presence and show you exactly where you're losing potential members — and what to do about it. No signup. No obligation.

Run Your Free Audit → Or view plans from $300/mo